Social Media Success

How to Success on Social Media ?
Start today by conducting a Helpfulness Audit for your company. Talk to your customer service department, or survey your customers and document the top 10 problems that customers have with your product or service. Then, strategist ways you could make those problems disappear by providing better content (as with Geek Squad), faster response (as with Nationwide), or better access to help (as many companies are doing by launching online customer support communities using Get Satisfaction or other systems).

Social Media Success is Find a Way to Remove Friction ..Think Outside The BOX

The MAGIC formula to achieving high search engine ranking

Catchy Tile !

There is no magic formula when it comes to achieving high search engine ranking pages and getting there fast. The best techniques you can employ are aboveboard, honest, accurate, and white hat methods of search engine optimization. Coupled with good SEO, time will push your site higher.

What You Can do:

Have Value Of Links

Another way to decrease the amount of time to achieve high page ranking is to increase the number of outbound and inbound links to your pages. Google itself has revealed previously that links are one factor important to their ranking algorithms.

But you must be careful about the types of links you build. Some will cause your site greater harm than good. An example of bad link juice are those coming from spammy, low-ranking sites, links attached to duplicate content, or those generated by link farms.

The best links are those you take the time to create yourself by finding high quality blogs where you can leave comments, getting your URL added to the links page or blog roll on a high-ranking site, and submitting content links to popular social bookmarking and media sites.

Indexing

One factor that greatly influences ranking in results is how accurately it is indexed. For search engine indexing, think about this concept for a minute: search engine crawlers are not human; they must rely on metadata and content to tell them what a web page is about.

This is where human intervention is vital. It is up to the website owner to accurately reflect the content and intent of the pages. Using the right keywords can make a huge difference in page ranking. Not only do you need to include keywords in your content, but you must add the right target keywords to your meta tags. If you are trying to optimise your site for the keyword phrase “4WD truck repair manual” then it does not much good at all to use meta tags such as “car safety” or “motorcycle parts”.

There’s a ‘but’ here. Accurate meta tags are always good; however, public search engines don’t rely solely on these to index a site. Many times, unscrupulous internet marketers use black hat techniques to try to fool the crawlers. They may have a site that sells pornography but use meta tags that reflect a completely different subject matter. So search engines also crawl through the actual content on each page before making a determination.

There are some who even assert that meta tags are completely irrelevant to search engines. Regardless of the real truth (which we may never know for sure), it is always a good idea to use accurate tags on each website page and each blog post.

Pay particular attention to keywords in your title tag (the single most important on-page SEO element) and meta description. The keywords meta tag is no longer used as a factor of page ranking by Google but is possibly used by other search engines.

7 Tips To Become A Great Business on Twitter

1. Carefully Choose Your Twitter User Name

Make sure you put some thought into what username you want to use on Twitter.  Do you want to use your company name, brand name, or your full name?  Each one of these types of user names has an advantage. It’s up to you; decide which one is the best fit for your company.

2. Your Twitter Image

Your Twitter image is what everyone will see next to your username.  Every time you publish a tweet people will see this image.  Does it make sense to put your company’s logo as the image? Alternatively you can post a picture of yourself.  Considering Twitter is a social network I like to suggest that everyone posts a picture of themselves.  This I believe adds more of a community feel and less of a B2B connection.  I find that it’s easier to get people to follow your account with a personal picture than a company logo.  This is an issue you can always test as Twitter easily allows you to update your picture within your account settings.

3. Twitter Profile Optimization

The search engines will index your Twitter profile so it’s important to optimize as much as you can.  Below are a couple fields you can change to help your profiles search rankings.

  • Title Tag – This is your “Name” followed by your Twitter user name.
  • Meta Description – Google shows your profiles “BIO” as your meta description.  So keep in consideration whatever you type here is what will show up in the search engines.
  • Your website URL – take the www out of your URL.  This way people can see more of the actual web address.  Twitter only shows 17 characters.  Our website address just makes the cut and shows “http://aigcnorthamerica”

4. Customize Your Twitter Background

Twitter allows you to create and display your own custom background.  Create a background image that displays more information about your company! 

5. Be careful who you follow

You may not have any control over who follows your account however you do have full control over who you choose to follow.  Don’t follow any accounts that you wouldn’t be willing to explain to your boss or even your clients.  I have never seen this being an issue however it would be a real shame to lose a sale/client over you choosing to follow a specific political candidate or questionable celebrity.  This tip doesn’t apply to every user; however it’s something to keep in the back of your mind.

6. Use Hash Tags In Your Tweets

It’s very important that you use Twitter just like everyone else on the website.  #hashtags help categorize your tweet in with a specific topic.  If you’re talking about SEO you might want to consider adding #SEO at the end of your tweet.  This way anyone who is searching for “SEO” tweets will find yours in the results.

7. Don’t Spam People Who Follow You!

 If you send out ten tweets in a one minute period your followers are going to be annoyed.  If you annoy them enough they may just un-follow your account.  You need to publish your tweets sparingly.  I would suggest a couple of tweets an hour at most.  This is just a general rule and is something you will need to figure out as you get use to your Twitter account.

Plus Tip: It’s Not All About Business

Don’t bombard your followers with your company’s products and or offers.  Twitter is a virtual hang out space for everyone.  If someone in real life got in your face and tried to make you buy something wouldn’t you avoid them each time you saw them on the street?  However, if one of your “buddies” suggested you go see the latest movie or buy a certain product wouldn’t you take it into a little more consideration?  Make sure to tweet about everything.  The color of your socks, your amazing fast food lunch, and a funny joke someone told you etc.  After several of these posts you can slide one or two tweets advertising your product or service.

5 tips to grow the value of your Social Online network

  • Invest more time and feelings: The more of your time you give to others, the more time they’ll give you in return. This means that by investing more in your online relationships, they will become more valuable to you.
  • Have an open door policy: I’ve said before that you should accept all friend requests because you never know what doors it could open for you, or how you’ve touched that person. By having an open door policy, you shouldn’t block your social updates and activities. As a result, your online network will grow with haste.
  • Push online contacts offline: Since offline contacts are worth more, you’ll want to take some of them offline, to enhance the relationship and bring meaning to it.
  • Become one of one: When you’re offering the same type of content as thousands of people, you can’t stand out, and people won’t rely on you for that information. The more people depend on you, the more critical you become to their lives, and thus you have stronger relationships, and more career potential.
  • Develop social proof: When people see that you’re popular and influential, they will want to enter your social circle. By using your current network to build a positive perception of social proof, it will be easier for you to grow the value of your overall network.
  • Drive better quality traffic to your website with SEO

    Search engines are continually changing their algorithms. The best SEO can be built organically by
    leveraging user generated content. The social web has evolved to the point where your consumers want to
    be involved. Providing your visitors with the opportunity to interact and contribute content adds value for
    them and builds trust. Integrating social media into your site will increase your inbound and outbound links.
    Inbound links are golden! The trick is to optimize your content so that other websites, blogs and individuals
    link to your site. But what kind of information do they want and need? In what types of activities are they
    interested in participating? Monitoring online conversations provides answers to all of these. You can find
    out the interests, the needs of your customer segments and where they are conversing online. It will also
    indicate what types of media formats – such as voting, reviews, forums, video contests and more – in which
    they prefer to participate. Keep in mind that different customer segments have different needs. Stay at home moms will want different functionality than career executives. Once you find the features that your consumers would like from your site you can experiment with building them in to your new website. When you have people interacting at your site, and you’re participating at the sites and networks they’re involved in, they will naturally start linking to your site in their conversations.

    Integrating social media into your site will increase your inbound and outbound links.

    Social Media Tips

    1. Don’t pretend to be someone else.

    2. See what people are saying about you.

    3. Reward customer loyalty.

    4. Don’t go on the defensive.

    5. See where your customers are.

    6. Build a community beyond your business.

    7. Help others promote you.

    8. Find ways to engage visitors offline.

    9. Connect with potential partners.

    Short …Simple …To the point TIPS

    Twitter as a date website tool

    Morning everyone,

    Its sunday and it was really hectic week here, i wanted to post something lite ..beside  #sxsw on twitter !

    so here is really cool story about having a date on twitter !

    Twitter can be good not only for staying connected to people you already know, but for meeting new people, too. An extreme example:

    On July 16, 2008, Adam Rugel, an entrepreneur in San Francisco, Twittered: “Working from a coffee shop in the Richmond district. If the Richmond was a car, it would be a gray 1986 Buick Century.”

    A woman he didn’t know had been following his messages (a friend set up her account and included some existing Twitter users as examples of interesting people). She saw his Buick comment and Twittered back, “@Adam watch it, I’m a Rich Dist girl!…I was thinking more 1986 Lincoln Mark VII, ’86 Honda Accord? (either way, both are ugly!).”

    The two exchanged messages on Twitter for a couple of weeks before meeting in person. At press time, they were still dating happily. *

     

    *from Twitter the Micro Revolution

    Think before you post

    One of the secrets to social media’s success is how easy it has become to participate. But that also makes it easy to respond or repeat before you have thought through the consequences. Whether we think it is fair or not, other media will use your social media output as Reuters comment on topical stories. And we will play into the hands of our critics unless we take care

    • Resist the temptation to respond in anger to those you regard as mistaken or ill-tempered
    • Think about how you’d feel if your content was cited on the front page of a leading newspaper or website or blog as Reuters comment on an issue
    • Don’t suspend your critical faculties. It’s simple to share a link on Twitter, Facebook and other networks but as a Reuters journalist if you repeat something that turns out to be a hoax, or suggests you support a particular line of argument, then you risk undermining your own credibility and that of Reuters News 

    That was from Reuters guideline about social media …what do you think ?

    New website Design …. Finally

    well what we can say ?

    we can build website for a client within 10 days, but one for us take a year !

    check our new website, more pages will be released soon .

    It took 5 hours to build !

    Aigc North America