The art of Title for SEO
There are many way to create title for home page of your site, and following the right SEO tips and guides, but one of most effective and simple rules are :
SEO & Time Bomb Content Blog Post
The problem with social media content such as blog posts is often that they seem to expire almost as soon as you write them. With a date prominently featured right on top,
SEO and Buying a domain
A good idea for a new website can be hard to find, but once you do have that idea it can sometimes be an even bigger task to secure the right domain for your idea. How do you sum up everything that your idea represents in a few short words that are relevant to you, your idea and most importantly, to your users?
Here are a few quick things to consider when you’re buying a new domain for your site.
- What are your competitors using? – Are they mainly using business names, or including keywords about what it is they do?
- What are the most important keywords in your industry? – Keyword research can seem intimidating and difficult but try using Google’s handy search tool to determine which keywords are searched on most frequently in your industry and in your geographic area.
- Which keywords can work into a logical domain name? – Don’t just throw a random string of words together, try to come up with something that is clear and meaningful while still making use of top performing keywords.
- Is your business name relevant to your actual business? – Heavenly Visions might be a great name for your business, but it doesn’t necessarily let people in on the fact that you’re a landscape architect.
- How many variations on your domain should you buy? – This can be a complex question but it really boils down to what you’re intending to do with your new site. If you’re setting up a named site for example, then it might be a good idea to buy www.mywebsiteSUCKS.com as well. It can be well worth the extra cost in order to save yourself the hassle if someone else buys it. lol
Web Designer & Web Developer
How Do I Choose The Right Web Designer or Web Design Firm?
While you may be new to the web marketing realm or have had previous experience, it’s always a tedious and complex process trying to find the right web designer or web developer for your project. Topping the most common reasons would boil down to experience, professionalism, and of course, price. Here are some things to consider when choosing a web designer/developer:
• Are you looking for a Web Designer, Web Developer, or both?
• Take a look at their current Web Design Portfolio for quality work
• Make note of reputable clients on their client list for references
• Preferably, find someone local who you can work closely with
• Also preferably, if possible, have an in-person meeting to ask questions
• Ask to see if they have a presentation or portfolio that you can see EQQY DESIGNS Portfolio Presentation What Is The Difference Between a Designer and a Developer?
• Website Designer – The website designer will create wireframes, graphics, and layout concepts for you. They help you with colour variations and the entire graphical user interface of how Internet users can navigate through your website with the best possible user experience.
• Website Developer – The website developer will take the design from the website designer and splice (split) the design and create the programming code necessary to run the website. They will take on the technical approach of developing the programming code, hosting, and mostly all other technical aspects of the website. Sometimes, these skill sets may apply to just one person, while most of the times, it’s split among 2 people or for larger firms, split among the entire team who specializes in specific areas.
How Do I Find a Good Web Designer/Developer and How Much Do They Usually Charge?
When choosing a designer or developer, prices may vary depending on whether you wish to work with someone local or have your project outsourced remotely. There are pros and cons for each type, however, below are a some of the questions you should think about or ask when hiring:
• Pay attention to what they are asking. Do they understand your business enough to design something that reflects you and your business?
• Take a look at their portfolio to see if their style matches your taste. Ask to see if they actually designed or developed the website, or both.
• Ask to see if they understand the fundamentals behind internet marketing and search engine optimization.
• Pay attention to see if they are working within your budget, or if they continue to suggest new features to increase the cost of your site. Make sure that you control your budget.
• Ask for references so that you can perhaps speak with some of their current and/or recent clients.
• Ask to see if they have any type of maintenance plans available as some designers do not provide maintenance to websites.
• Explain to each prospective designer/developer what your deadline is and ask if they can meet it. Many good firms are generally booked a month or two ahead, therefore you may have to wait for your choice.
• Ask them about their fees and what the estimated costs are associated to the website you would like to create. You may have to discuss further details about the content and features of the website before they can provide you with an accurate quote. Prices will always vary between $15/hr to $250/hr depending on the skill and location of the designer/developer. Modern websites are generally created in a dynamic nature, therefore design firms generally do not quote on a page-per-page basis. Professional websites that take 4-6 weeks to build can range moderately between $3,000 – $6,000 or more depending on the complexity.
• Ask to them about their billing process and payment terms including deposits. The more information you can find out about them, the more confident you will feel about your choices, good luck on your hunt!
On Social Media SEO
Couple of thoughts about Social Media SEO
1. Time On Site
The Traffic source for this type of search engine optimization is mainly social media websites and real time search engines. The problem with social media websites is that they are usually bombarded with huge chunks of information and hence each article gets very little attention, and hence the average time on site is usually very low and the bounce rate is relatively very high.
2. Traffic
The traffic from Social SEO can be very high and it totally depends on how much social search engine optimization you have done on your blog and which social media site you are targeting. The quantity of traffic is good, but it lacks quality (i.e. the visitors who are actually reading your articles seriously).
3. Subscriber Conversion Rate
The Subscriber conversion rate is particularly low and it increases once you have gained a reputation in social media sites. For eg. Twitip gets subscribers from search engines as well as from twitter.
4. Monetization
As the traffic lacks quality, therefore monetization is not very good. The only option is to have CPM ads which pay your per thousand impressions, but they are not a good as affiliate commissions and pay per click ads. Also you can sell your ads on a monthly basis rather on basis of clicks. This can be a good technique to monetize the excessive social media traffic.