Invest more time and feelings: The more of your time you give to others, the more time they’ll give you in return. This means that by investing more in your online relationships, they will become more valuable to you.
Have an open door policy: I’ve said before that you should accept all friend requests because you never know what doors it could open for you, or how you’ve touched that person. By having an open door policy, you shouldn’t block your social updates and activities. As a result, your online network will grow with haste.
Push online contacts offline: Since offline contacts are worth more, you’ll want to take some of them offline, to enhance the relationship and bring meaning to it.
Become one of one: When you’re offering the same type of content as thousands of people, you can’t stand out, and people won’t rely on you for that information. The more people depend on you, the more critical you become to their lives, and thus you have stronger relationships, and more career potential.
Develop social proof: When people see that you’re popular and influential, they will want to enter your social circle. By using your current network to build a positive perception of social proof, it will be easier for you to grow the value of your overall network.
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